Certified Digital Marketing Foundation

Digital Marketing has grown around the world in importance and recognition, and consequently the career and certification in Digital Marketing is a very important achievement these days.

The CDMF certification was created for product team members who have knowledge of the main terms and want to stand out in their careers.

This certification benefits professionals from all areas, as it proves the fundamental knowledge of the Digital Marketing.

What will be assessed in this exam:

The knowledge required in this exam will be based on basic topics: Target Audience, Customer, Lead Types, E-mail Marketing, Vertical and Horizontal Scale, Sales Funnel, BCG Matrix, GE Matrix, Organic Marketing, Paid Marketing, Remarketing, Inbound Marketing, Outbound Marketing, Google My Business, Google Adwords, Facebook Ads, Personal Marketing, Product Lifecycle, Persona, Online and Offline Strategies, Seed Launch, Segment, Positioning, Types of Audience, Digital Bait, Conversion, Brand Recognition, Engagement Marketing, Traffic, Reach, User Behavior, User Experience, MVP, SEO, SEM.

You are not required to attend training to take one of our exams, although it is highly recommended. We believe that certification is a competitive differential, so we provide assessments for professionals who want to prove their knowledge and stand out with the proper use of Digital Marketing.